I appeared on a podcast five years ago and the first question was a doozy. Shortly after that, I had a discussion with marketing superstar Todd Brown about the same question. And then during a Titans Xcelerator call two years ago, the topic came up again. Which brings me to last week when I attended a mastermind ...

I couldn’t outrun the gazelles…so I just outworked them. -Martin “Marty” Edelston (February 14, 1929-October 2, 2013) A novice says, “I’ve already heard that;” a master says, “Ah…thank you for the reminder.” -Sean Stephenson (May 5, 1979-August 28, 2019) #Sean365 It’s that time of year…on or around February 14th…when Hallmark gets rich…but not as ...

David Ogilvy has my back. How do I know? Well, it says so on the mug I drank my coffee from this morning. 😊 I want to talk about him today…and not because he is responsible for buying my house…which is a reference to last week’s 2-minute video where O.G. copywriter Drayton Bird gave ...

A subscriber to this blog sent me a 2-minute video of the wonderful and exceptional copywriter Drayton Bird…where he mentions two giants of direct response marketing…one of which caused Drayton’s worst hangover of his life…and the other is responsible for “buying” his sprawling home. Here’s the video. The “retirement newsletter” he mentions is one ...