Growing up in the world of direct mail in the 1980’s, I had many role models. Most were personal mentors; but many were companies (led by amazing leaders who became mentors) who I paid close attention to and watched everything they did. We just lost one of those marketing leaders…and he deserves a lot ...

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Chris Haddad is the Founder and CEO of Digital Romance, Inc., a leading provider of digital solutions and services for relationships. He is a renowned direct-response copywriter and entrepreneur. He has created several top-selling programs on ClickBank, such as “Text The Romance Back,” “Text Your Ex Back,” and “The Language of Desire,” leveraging his ...

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Basking in the afterglow of my daughter’s wedding, a quote came to mind…one that seems to come up all the time in my mind…so why not immediately after one of the most amazing experiences of my life? “Marketing isn’t everything. It’s the only thing.” I am not trying to diminish the experience when I ...

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Mike Koenigs is the Founder of Superpower Accelerator, a program that helps business owners identify and monetize untapped opportunities in their business. Committed to transforming business owners into influential thought leaders, he has helped over 61,000 clients get attention and multiply revenue. Mike is a 13-time #1 bestselling author, marketer, serial entrepreneur, angel investor, ...

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Perry Marshall is a renowned business strategist and author, recognized for his expertise in the fields of online marketing, Google AdWords, and sales strategies. His works include best-selling books for entrepreneurs and marketing professionals.  With a career spanning over two decades, Perry has established himself as a thought leader, constantly pushing the boundaries of ...

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In October of 2019, after suffering a near fatal stroke earlier in that year, I got back on the horse and did a series of speeches and presentations to continue to fulfill my obligation to teach what I know…and I am so glad I am still here to do it. I called it my ...

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The recent Breakthrough Advertising Bootcamp ended with a crescendo…with the last call being all about how Gene Schwartz “created” his copy.We showed a portion of a presentation Gene gave in the 1990’s…where he spoke his classic line:“Copy is not written. Copy is assembled”And assemble he did.From “assembling” an environment suited to do his best thinking and ...

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Joe Polish is the Founder of Genius Network, an exclusive group of renowned and successful entrepreneurs. He is an established marketer and has helped thousands of businesses, from large corporations to small family-owned companies, generate hundreds of millions of dollars in revenue.  Additionally, Joe is the Founder and President of Piranha Marketing and the ...

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