David Ogilvy has my back. How do I know? Well, it says so on the mug I drank my coffee from this morning. 😊 I want to talk about him today…and not because he is responsible for buying my house…which is a reference to last week’s 2-minute video where O.G. copywriter Drayton Bird gave ...

A subscriber to this blog sent me a 2-minute video of the wonderful and exceptional copywriter Drayton Bird…where he mentions two giants of direct response marketing…one of which caused Drayton’s worst hangover of his life…and the other is responsible for “buying” his sprawling home. Here’s the video. The “retirement newsletter” he mentions is one ...