When I was asked to appear on an “AI Summit”—with the billing of “the adult in the room”—I was nervous.Not imposter syndrome nervous.But wondering what I could say about AI that would move the room (Zoom screen) given that I am an inquisitive student of AI rather than a power user.Be that as it ...

In the spirit of remembrance, it’s time to honor a legend of marketing and copywriting who we lost 4 years ago this month. He was a true “Titan of Direct Response,” a pioneer, innovator of the highest order…and one of the most prolific (and original) storytellers in direct response history. He basically invented “copywriting ...