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Testing…testing…

I was thinking once again today about the late Joe Sugarman, one of the ...

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You can’t judge a book by its funnel

I know you’ve heard some version of these two pieces of advice before…not from ...

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Bootcampers, Reign Makers and canaries in coal mines

I spent the last week with some of the most inspiring (and aspiring) copywriters ...

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Easy Rider to Easy Writer

I can’t believe it’s been two years since we lost copywriting superstar Clayton Makepeace. While ...

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