I want to share another piece from The Lost Chapters of Overdeliver (one of the eleven bonuses for buying my book at www.OverdeliverBook.com). This one is special. I found the“10 Commandments” below (makes 20 in total if you are counting) at the bottom of one of the boxes of promotions from the archives of Jim Rutz sent ...
In “The Lost Chapters of Overdeliver” (one of the free bonuses at www.OverdeliverBook.com), there is a piece about my trip to Africa exactly one year ago. It didn’t make it into Overdeliver and you may have read it already–but I wanted to send it to you today one year later and share with you the two big lessons ...
(Excerpt from Overdeliver, Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing. Check out the P.S. for a special offer to get the e-book for $1.99) During my first decade at Boardroom, creating offers and products—mainly for books and newsletters—was relatively easy. We were publishing some of the most useful newsletters ...
About a year ago we tragically and suddenly lost two greats of our industry, Audri and Jim Lanford. I shared their story at the time of their death–and I feel it is worth repeating. I don’t want them to be forgotten and the lessons they taught us were significant. I met Audri and Jim ...
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