Having a dream job or career that never materializes completely is no reason to abandon that dream. I know many people teach that you should never compromise and only pursue that one thing you were destined to do. However, being a little more pragmatic, and without telling you to forget about your highest aspirations, ...
After 34 years helping to build Boardroom Inc. (working with some of the best copywriters who have ever lived)–and now four years into my “new career” of paying forward all I have learned–I am as convinced as ever that being a great copywriter is not just reserved for those who have it listed at ...
This post is in two parts…kind of like “the card” and then “the gift.” And be polite—read the card first! 🙂 Part one: Share the love I love Valentine’s Day. I would have included a heart emoji above but I don’t know how to do that in this email delivery system. Next week ...
I’m all for killer offers and compelling calls to action (CTA’s)—but it was obvious during the Titans Mastermind meeting two weeks ago in Miami that the marketing landscape is changing quite a bit and almost on a daily basis. And I think it is for the better. We had an all-star cast of guest ...
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